I think most of us have had this experience, especially when you’re in a big city: you step off of public transit, take a peek at Google Maps to figure out which way you’re supposed to go… and then somehow proceed to walk two blocks in the wrong direction.
Maybe the little blue dot wasn’t actually in the right place yet. Maybe your phone’s compass was bugging out and facing the wrong way because you’re surrounded by 30-story buildings full of metal and other things that compasses hate.
Google Maps’ work-in-progress augmented reality mode wants to end that scenario, drawing arrows and signage onto your camera’s view of the real world to make extra, super sure you’re heading the right way. It compares that camera view with its massive collection of Street View imagery to try to figure out exactly where you’re standing and which way you’re facing, even when your GPS and/or compass might be a little off. It’s currently in alpha testing, and I spent some hands-on time with it this morning.
A little glimpse of what it looks like in action:
Google first announced AR walking directions about nine months ago at its I/O conference, but has been pretty quiet about it since. Much of that time has been spent figuring out the subtleties of the user interface. If they drew a specific route on the ground, early users tried to stand directly on top of the line when walking, even if it wasn’t necessary or safe. When they tried to use particle effects floating in the air to represent paths and curves (pictured below in any early prototype) a Google UX designer tells us one user asked why they were ‘following floating trash’.
The Maps team also learned that no one wants to hold their phone up very long. The whole experience has to be pretty quick, and is designed to be used in short bursts — in fact, if you hold up the camera for too long, the app will tell you to stop.
Firing up AR mode feels like starting up any other Google Maps trip. Pop in your destination, hit the walking directions button… but instead of “Start”, you tap the new “Start AR” button.
A view from your camera appears on screen, and the app asks you to point the camera at buildings across the street. As you do so, a bunch of dots will pop up as it recognizes building features and landmarks that might help it pinpoint your location. Pretty quickly — a few seconds, in our handful of tests — the dots fade away, and a set of arrows and markers appear to guide your way. A small cut-out view at the bottom shows your current location on the map, which does a pretty good job of making the transition from camera mode to map mode a bit less jarring.
When you drop the phone to a more natural position – closer to parallel with the ground, like you might hold it if you’re reading texts while you walk — Google Maps will shift back into the standard 2D map view. Hold up the phone like you’re taking a portrait photo of what’s in front of you, and AR mode comes back in.
In our short test (about 45 minutes in all), the feature worked as promised. It definitely works better in some scenarios than others; if you’re closer to the street and thus have a better view of the buildings across the way, it works out its location pretty quick and with ridiculous accuracy. If you’re in the middle of a plaza, it might take a few seconds longer.
Google’s decision to build this as something that you’re only meant to use for a few seconds is the right one. Between making yourself an easy target for would-be phone thieves or walking into light poles, no one wants to wander a city primarily through the camera lens of their phone. I can see myself using it on the first step or two of a trek to make sure I’m getting off on the right foot, at which point an occasional glance at the standard map will hopefully suffice. It’s about helping you feel more certain, not about holding your hand the entire way.
Google did a deeper dive on how the tech works here, but in short: it’s taking the view from your camera and sending a compressed version up to the cloud, where it’s analyzed for unique visual features. Google has a good idea of where you are from your phones’ GPS signal, so it can compare the Street View data it has for the surrounding area to look for things it thinks should be nearby — certain building features, statues, or permanent structures — and work backwards to your more precise location and direction. There’s also a bunch of machine learning voodoo going on here to ignore things that might be prominent but not necessarily permanent (like trees, large parked vehicles, and construction.)
The feature is currently rolling out to “Local Guides” for feedback. Local Guides are an opt-in group of users who contribute reviews, photos, and places while helping Google fact check location information in exchange for early access to features like this.
Alas, Google told us repeatedly that it has no idea when it’ll roll out beyond that group.
Respawn will premiere its ‘Star Wars’ game on April 13th
After years of work, Respawn is nearly ready to show what its Star Wars game is all about. Lucasfilm has announced that EA and Respawn will formally reveal Star Wars Jedi: Fallen Order at a Celebration Chicago panel on April 13th. The two are unsurprisingly shy about details, but you’ll meet a Padawan who survived Order 66 (the command to exterminate the Jedi) and experience what it’s like to live in an era where there are seemingly no Jedi left. You can expect “never-before-released” details of the game, Lucasfilm said, which isn’t hard when the game is largely a secret.
Spotify launches in India – TechCrunch
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Just for India, Spotify users who do not pay for a subscription can play any song on demand on mobile. There are also playlists for India and a “Starring…” feature that includes music from Bollywood movies.
“Not only will Spotify bring Indian artists to the world, we’ll also bring the world’s music to fans across India,” said Spotify CEO Daniel Ek.
This isn’t necessarily a precursor to some big action like breaking up a big company or imposing rules or anything like that. It seems more like a recognition that the FTC needs to be ready to move quickly and decisively in tech matters.
Against a backdrop of public backlash and looming federal regulations, the world’s biggest e-cigarette manufacturer has released video of the original thesis presentation that launched the company.
After years of prototypes, the age of foldables has finally arrived.
With the latest improvements, developers can use the machine to solve larger problems with fewer physical qubits — or larger problems in general.
Some thoughts from the former SVP of Walmart’s global e-commerce supply chain.
Cracks are starting to appear in Steam’s armor, threatening to make it the digital equivalent of GameStop — a once unassailable retail giant whose future became questionable when it didn’t successfully change with the times. (Extra Crunch subscription required.)
FTC ruling sees Musical.ly (TikTok) fined $5.7M for violating children’s privacy law, app updated with age gate – TechCrunch
A significant FTC ruling issued today will see video app TikTok fined $5.7 million for violating U.S. children’s privacy laws, and will impact how the app works for kids under the age of 13. In an app update being released today, all users will need to verify their age, and the under 13-year-olds will then be directed to a separate, more restricted in-app experience that protects their personal information and prevents them from publishing videos to TikTok .
In a bit of bad timing for the popular video app, the ruling comes on the same day that TikTok began promoting its new safety series designed to help keep its community informed of its privacy and safety tools.
The Federal Trade Commission had begun looking into TikTok back when it was known as Musical.ly, and the ruling itself is a settlement with Musical.ly.
The industry self-regulatory group Children’s Advertising Review Unit (CARU) had last spring referred Musical.ly to the FTC for violating U.S. children’s privacy law by collecting personal information for users under the age of 13 without parental consent. (The complaint, filed by the Department of Justice on behalf of the Commission, is here.)
But its regulatory issues followed it to its new home.
According to the U.S. children’s privacy law COPPA, operators of apps and websites aimed at young users under the age of 13 can’t collect personal data like email addresses, IP addresses, geolocation information or other identifiers without parental consent.
But the Musical.ly app required users to provide an email address, phone number, username, first and last name, a short biography and a profile picture, the FTC claims. The also app allowed users to interact with others by commenting on their videos and sending direct messages. In addition, user accounts were public by default, which meant that a child’s profile bio, username, picture and videos could be seen by other users, the FTC explained today in its press release.
It also noted that there were reports of adults trying to contact children in Musical.ly, and until October 2016 there was a feature that let others view nearby users within a 50-mile radius.
“The operators of Musical.ly—now known as TikTok—knew many children were using the app but they still failed to seek parental consent before collecting names, email addresses, and other personal information from users under the age of 13,” said FTC Chairman Joe Simons, in a statement. “This record penalty should be a reminder to all online services and websites that target children: We take enforcement of COPPA very seriously, and we will not tolerate companies that flagrantly ignore the law.”
COPPA law, of course, becomes a bit complex to implement for apps like TikTok that sit in a gray area between being oriented toward adults and being aimed at kids. Specifically, apps preferred by tweens and teens — like Snapchat, Instagram, YouTube and TikTok — are often clamored for by younger, under-13 kids, and parents often comply.
But some parents are caught off guard by these apps. The FTC says Musical.ly had fielded “thousands of complaints” from parents because their children under the age of 13 had created Musical.ly accounts.
In addition to the $5.7 million fine, the FTC settlement with Musical.ly includes an agreement that will impact how the TikTok app operates.
It says TikTok is now considered a “mixed audience” app, which means there needs to be an age gate implemented on the app. Instead of locking out under-13 users from the TikTok service, younger users will be directed to a different in-app experience that restricts TikTok from collecting the personal information prohibited by COPPA.
TikTok is also complying with the ruling by making significant changes to its app. It will now restrict under-13 kids from being able to film and publish their videos to the TikTok app. It will also take down all videos from kids under 13.
Instead, the under-13 crowd will only be able to like content and follow users. They will be able to create and save videos to their device — but not to the public TikTok network. Nor can they share videos on the app with their friends if they use TikTok via a private account.
As TikTok already has a large number of younger kids on its app, it will push an app update today that displays the new age gate to both new and existing users alike. Kids will then need to verify their birthday in order to be directed to the appropriate experience.
This is not likely going to have an impact on how many kids use TikTok, however. Kids today already know to lie to age pop-ups so they can enter a restricted app. That’s how they set up accounts on Facebook, Instagram, Snapchat and elsewhere.
However, the move at least puts TikTok on a level playing field with other “mixed audience” apps instead of allowing it to pretend U.S. children’s privacy laws do not exist.
TikTok reportedly has been installed a billion times worldwide, according to recent data from Sensor Tower. The company doesn’t publicly disclose its figures, but the FTC says since 2014, more than 200 million users had downloaded the Musical.ly app worldwide, with 65 million accounts registered in the United States.
The Commission vote to authorize the staff to refer the complaint to the Department of Justice and to approve the proposed consent decree was 5-0. Commissioner Rohit Chopra and Commissioner Rebecca Kelly Slaughter issued a separate statement, shared below:
The Federal Trade Commission’s action to crack down on the privacy practices of Musical.ly, now known as TikTok, is a major milestone for our Children’s Online Privacy Protection Act (COPPA) enforcement program. Agency staff uncovered disturbing practices, including collecting and exposing the location and other sensitive data of young children. In our view, these practices reflected the company’s willingness to pursue growth even at the expense of endangering children. The agency secured a record-setting civil penalty and deletion of ill-gotten data, as well as other remedies to stop this egregious conduct. This is a big win in the fight to protect children’s privacy.
This investigation began before the current Commission was in place. FTC investigations typically focus on individual accountability only in certain circumstances—and the effect has been that individuals at large companies have often avoided scrutiny. We should move away from this approach. Executives of big companies who call the shots as companies break the law should be held accountable.
When any company appears to have a made a business decision to violate or disregard the law, the Commission should identify and investigate those individuals who made or ratified that decision and evaluate whether to charge them. As we continue to pursue violations of law, we should prioritize uncovering the role of corporate officers and directors and hold accountable everyone who broke the law.
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- Jimmy Kimmel wishes son happy birthday on Instagram, thanks hospitals that saved him
- Recap: ‘Game of Thrones,’ Season 8, Episode 2 – Winterfell prepares for an epic battle
- Washington state could become first state to allow human composting
- Ben Carson explains benefits of investing in ‘Opportunity Zones’ for areas facing economic challenges
- Tulsi Gabbard: Mueller report found ‘no collusion took place,’ Dems shouldn’t push to impeach Trump
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